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Métropole de Lyon, Good Conduct campaign

For the Métropole de Lyon, a campaign about sharing the street, signed « Ensemble, adoptons la bonne conduite ». Six portraits, six characters caught in the act, from Madame Je-roule-sur-le-trottoir to Monsieur J'suis-le-plus-malin. Scooter, bike, moped, car, pedestrian: each road user is photographed in the streets of Lyon, facing the camera, with a bold colour that carries the message.

Photography: Picabel

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Métropole de Lyon, Good Conduct campaign, Studio Picabel — P11.01

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