Creative production house. Photo & Film.

Krys, Campaign, 2023

For Krys's spring-summer 2023 trends, commissioned by the agency Hula Hoop, we imagined a series of summery still lifes. The frames sit on graphic plinths in seasonal colours, peach, sunny yellow and pleated white, before leaving the studio for the edge of a pool or a summer sky crossed by ears of wheat. Every pair reads at first glance.

Another series plays with mirrors: each frame is doubled by its reflection, against violet, peach and blue gradients, among floating petals and glass discs.

Agency: Hula Hoop
Creative production and photography: Picabel
Commissioned by: Hula Hoop

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